The launch of George at ASDA in 1990 meant shoppers could pick up a school shirt with their weekly food shop. Nowadays, George at ASDA has a range of budget fashion that hits all the trend and bank balance buttons. Now we can pick up a new party dress and a bottle of wine for a night out in one stop. We're not the only fans either. Wayne and Coleen Rooney are both fans of the brand, and have modelled for them in the past. Even our American cousins are a fan of the brand, with Audrina Patridge being photographed for a shoot in a George for ASDA animal print swimsuit. Other fans include Miley Cyrus, who created a range of clothing for the brand, and Kiera Knightly. We like George at ASDA for our basics, like comfy ballerina flats, basic underwear and work shirts, along with cosy knits and the occasional capsule piece. And here's the big secret - most of them last just as long as a high street piece.